Goodness, I dunno… we put out a free guide on how easy it is to get a website and blog up and running… and we get a bashing.

OK, the guide isn’t exactly free. You have to be an ANC member to get it. I explained why on the post about the guide here.

But that wasn’t the reason we got a bashing. Lot’s of people have grabbed the guide and we’ve had nothing but positive feed back on it so far.

No, the reason we are getting bashed is people think we are bashing Squidoo!

Not the case… not the case at all!

Using Squidoo for marketing is just as effective now as it was before. You just have to change your game plan slightly. Well OK, if you have lenses in any of the ‘banned’ topics you are out of Squidoo full stop.

But otherwise Squidoo remains a great marketing tool if you use it as a supplement to your existing campaigns.

Here’s a little sneak peak inside ‘Squidoo Storm‘, one our bonus guides:-

squidoo storm diagram

I hope that doesn’t look too complicated. Basically what you should do is have a website as your primary base. Add a blog to it and create some complimentary lenses. Make your lenses what I would call ‘hobby’ lenses rather than ‘salesy’ lenses. Just create great content on them and link them back to your website and blog.

Link your blog and website back to your lenses.

Create a sales traffic funnel… not only is it great for marketing but great for your visitors, for Squidoo and the SERPS.

Doing it this way is a great way to spread PR juice across your marketing network.

It takes a little effort to set up but it’s well worth it in the end.

PS. Our ‘Squidoo Storm‘ guide is a bonus for anyone who buys any of the recommended products listed on the right of this blog via our links.

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