I just wanted to add some more thoughts on this.

Firstly, probably the most important point is that of a material connection disclosure.

Here’s a screen grab from the video:-

That’s the key.”The disclosure must be sufficient to alert the consumer that of the connection between the endorser and the product.”

So, if you are doing reviews and have a link to the product in that review and you receive a commision, disclosure is required.

Using a Broadcast messages is a powerful way to quickly get a message out to your list. If something topical or if a special offer comes up relating to your niche…use a broadcast!

Broadcast messages are ‘one off’ messages. They are not part of your mail message follow-up series and can be sent out at any time to all or just part of your list.

“There is one God that is Lord over the earth, and one Captain that is lord over the Pequod”

Captain Ahab, Moby Dick

Which pretty much means I’m Captain Ahab in here, OK!

Now, only Thad and I that can make posts but anyone can make a comment. To do so either click on the post title or click on the ‘Comments’ link after the post date & category.