It’s called Google’s Wonder Wheel and it can help you dig down during your niche research.

First, do a normal search on ‘dog training’ and you’ll then see this:-

Then click on ‘show options’ at the top and you’ll see a drop down like this:-

Click on Wonder Wheel and you’ll see this:-

Click on ‘dog training courses’ (for example) and you’ll see this:-

And you can keep digging…

Pretty neat!

Hey! Only ONE vid to go with this. Remember the Wonder Wheel?

Ya know… the one from The Warriors…