The most important part of any campaign is your niche research.The more time and effort you spend on that the easier it will be for you to do everything in your campaign.

You should endeavour to create a niche report, exactly like the ones we provide you with in ANC. (Obviously you can use those to short-cut this step.)

Your Niche Report should, as a minimum contain the following:-

(...read more: Create Your Own Niche Reports)